Worksheet · B2B: Business Pricing Health Check
Put list-price reviews on a calendar
List prices drift when nobody owns the review. This sheet sets a date and an owner for each product family and adds competitor and customer inputs to the next review. It builds the Competent step of the check:
List prices consider cost, competitor prices and customer feedback, and are reviewed on a calendar.
Step 1. The calendar
| Product family | Review month | Owner | Inputs due | Decision by | Effective date |
|---|---|---|---|---|---|
| e.g. Galvanised tube | March and September | Pricing owner | 1 March | 15 March | 1 April |
Step 2. Inputs for the next review
| Product family | List now | Cost since last review (%) | Competitor list (from the price file) | Customer feedback (sales, lost deals) | Proposed list | Reason |
|---|---|---|---|---|---|---|
| e.g. Galvanised tube | $1,900/t | +6% | $1,950 and $1,880 | Two deals lost on lead time, none on price | $1,980 | Cost is up and we sit below one competitor |
Step 3. Check the list still means something
| Product family | Share of invoices at list less a standard discount | Share with a manual price | Keep, rebase or restructure |
|---|---|---|---|
When most invoices carry a manual price, the list has lost its meaning. Rebase it, or fix the structure, before the next review.
Step 4. Agree the base
Pick the index the list moves with, and write it down once.
| Option | For | Against | Our choice |
|---|---|---|---|
| Our cost | Simple to update | Ignores the market | |
| A published input price | Customers can see it | Needs regular update | |
| Market price | Tracks competitors | Needs a reliable price file |
Done when: every product family has a review date and an owner, and the last review recorded cost, competitor and customer inputs.
Adapted from our own pricing diagnostic (PSP, 2011).
From the B2B: Business Pricing Health Check. Your report links the sheet for each of its moves.