Worksheet · B2B: Business Pricing Health Check
Write the discount ladder and track it
If nobody writes down who can give what, the answer is whoever the customer asks. This sheet writes the ladder, records every approval and tests a sample each month. It builds the Competent step of the check:
Discount authorities are defined by size and level, recorded, and mostly followed.
Step 1. The ladder
| Role | Most discount off list (%) | Or most dollars given away per deal | Deal types covered | Escalates to |
|---|---|---|---|---|
| e.g. Sales rep | 5% | $2,000 | Standard stock orders | Branch manager |
| Sales rep | ||||
| Branch or sales manager | ||||
| Sales director or general manager | ||||
| Chief executive |
Check each band against contribution. If a band lets a deal go below the price that covers variable cost and cost to serve, it approves losses. Set the band below that point.
Step 2. Record every approval
Verbal approvals do not count. An email is the minimum until the quoting system can hold the approval.
| Date | Customer | Deal value ($) | Discount given | Band it needed | Approved by | How (system, email) |
|---|---|---|---|---|---|---|
Step 3. Test a sample each month
Pick 20 deals at random, plus every deal above the top band.
| Month | Deals sampled | Inside the giver's own band | Approved by the right person | No approval found | Action taken |
|---|---|---|---|---|---|
Also check that the terms in the system match the signed agreement for each sampled customer.
Done when: the ladder is written and every discount above a rep's band has a recorded approval. The monthly sample shows most deals follow it.
Adapted from our own trade spend controls review (Deloitte, 2015).
From the B2B: Business Pricing Health Check. Your report links the sheet for each of its moves.