Worksheet · KPIs and Incentives Health Check
Keep the forecast and the target as two numbers
When the forecast becomes the target, managers pad it and the top team adds the padding back. This sheet separates what a manager expects from what the business asks, and settles them in one meeting. It builds the Competent step of the check:
Targets and forecasts are separate numbers: the forecast is what the manager expects, the target is what the business asks, and a manager is not punished for an honest forecast.
Step 1. The forecast first
| Manager | Measure | Forecast (what they expect) | Evidence | Proposed target | Evidence for the target |
|---|---|---|---|---|---|
| e.g. Region manager, north | Sales | $21.0m | Pipeline and last year's win rate | $22.5m | Two lapsed accounts back if terms reset |
Step 2. One meeting to set the targets
| Manager | Forecast | Proposed target | Top team's ask | Agreed target | Reason for any change |
|---|---|---|---|---|---|
Step 3. Judge them apart
| Number | Judged on | When |
|---|---|---|
| Forecast | Accuracy: how close it came | Each quarter |
| Target | Stretch: how far above the forecast it sat | At year end |
Nobody is marked down for a forecast that proved right.
Under 50 people: ask for the forecast first, with its evidence. Keep the forecast and the target as two numbers.
Done when: each manager's forecast and target are recorded as separate numbers, and forecasts are reviewed for accuracy alone.
Written for this check.
From the KPIs and Incentives Health Check. Your report links the sheet for each of its moves.